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Why Small Businesses Should Have A Responsive Website

November 21, 2017 | Stark Digital |


Ever stuck on a website using your smartphone, when you try to navigate through pages but they don’t respond. It becomes frustrated and irritated over and again. At times you wish you had your laptop or your PC.

Responsive website:

A responsive website allows you to view desktop webpages in response to the size of the screen of your devices such as a smartphone, tablet or browser.

Responsive websites are easy to navigate, scroll and read and makes them more user-friendly. Let’s take a look into more details why every startup should have a responsive website.

Rising Smartphone/Mobile Users:

There are more than 1 billion people who are accessing the web through their mobile devices and around 80% of them are internet users. This is due to proliferation in the mobile and smartphone industries and rising smartphone users.
If your website is not responsive enough, then you are missing prospective customers. Additionally, you are giving your competitors a competitive advantage even if your product is superior.

Better To Rank On Google:

Google loves websites that are optimized for mobile and are user-friendly. Responsive websites are easy to rank on search engines. If your website is not responsive to customers then you may face a drop in your rankings.

Social Media Traffic:

According to the study, there are more than 56% of active users on social media. This means every time you post on social media platforms including Twitter, Instagram, Facebook, Pinterest etc, 56% of traffic is coming from a mobile media. This is one of the key factors to make your website responsive.

User Experience:

Responsive websites provide better user experience yet another major factor to consider in order to provide better user engagement and experience. A responsive website helps in reducing bounce rate, boosts conversation and improves brand perceptions.

It's time to check if your website is responsive or not. Also, if you are looking for designers who can design responsive website visit-

About the author


Stark Digital

We have been in the field of web designing & software development for more than 7 years.